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Multimedia learning: Education through images

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3 Feb 2026

How images work – and why they are indispensable for learning processes

Images attract attention, evoke emotions and structure knowledge. But when do they aid understanding – and when do they mislead? This question is addressed in an article in Leibniz Magazine, in which Prof. Dr. Markus Huff, head of the Perception and Action lab at the IWM, provides insights into his research.

The psychologist reports on the role that visual representations play in learning processes – especially in digital learning environments. Huff's research shows that images are much more than decorative accessories. They influence how we absorb, interpret and retain information. The key factor here is how well images and text are coordinated – and how actively learners engage with what they see.

Using images consciously: supporting sustainable learning with visual media

Markus Huff advocates for the conscious use of images in educational media: ‘We achieve the best learning outcomes when images are not just consumed superficially, but are literally thought through.’ This is precisely where the research at the IWM comes in: it investigates how multimedia learning must be designed to support sustainable educational processes – evidence-based, user-oriented and with an eye to digital change.

To the article in Leibniz Magazine:
Education through images? How can images help us understand complex issues? Psychologist Markus Huff investigates. (Interview, in German)


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