Wändi Bruine de Bruin, Provost-Professorin für Public Policy, Psychologie und Verhaltenswissenschaften an der University of Southern California (USC) und leitet die USC Schaeffer Behavioral Science and Policy Initiative, USA.

"Climate change is one of the most serious threats facing humanity right now. In this talk, I will discuss my research on how to design more effective climate change communications. This research was conducted in collaboration with environmental organizations, in an effort to inform their actual communications. I will discuss implications for creating effective communications, and insights for conducting research with impact."